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Research

Report

Neil Raden, Frank J. Ohlhorst May 12, 2013 (Oct 13, 2020)

The new economics of enterprise data warehousing

The new economics of data warehousing provide attractive alternatives in both costs and benefits. While big data gets most of the…

Quarterly Wrap-up

Paul Sweeting Apr 12, 2013 (Oct 13, 2020)

Connected consumer first-quarter 2013: Analysis and outlook

Many long-standing legal rules of engagement between publishers and consumers tilted the playing field in unexpected ways in the first quarter.…

Report

Jody Ranck Dec 10, 2012 (Oct 13, 2020)

Sector RoadMap: health care and big data in 2012

The U.S. health care system is at a turning point where opportunities for big data and data analytics firms are likely…

Report

Lydia Loizides Oct 31, 2012 (Oct 13, 2020)

The state of cross-platform measurement across TV, online, and social

Long gone are the days when broadcast and cable networks, magazines, and radio were the gateways to customers. Today brand advertisers…

Report

Jody Ranck Nov 30, 2011 (Oct 13, 2020)

The Internet of things: creating tomorrow’s health care

The growth of the Internet of things is likely to open new disruptive business opportunities for services that add value to…

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The new economics of enterprise data warehousing

Connected consumer first-quarter 2013: Analysis and outlook

Sector RoadMap: health care and big data in 2012

The state of cross-platform measurement across TV, online, and social

The Internet of things: creating tomorrow’s health care

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